Important notice: The Digital area is under renovation. Until further notice, use the constants from the document:
NLB Brand Identity Visual refreshment 2023
Bright backgrounds are most frequent in the color scheme while accent colors are added with selected color combinations. Color proportions must consider that the presentation of information and its transparency is more important than chromaticity.
Color combinations are pre-defined and consist of primary color and the accent color. The selection of a color combination for each individual application should be conditioned with the type, purpose and functionality of the application.
The primary color visually connects the entire application and is used for more important elements such as the background of the application icon, launch screen background, menu header background, application header, etc. Accent colors are intended to expose individual application elements such as buttons, links, tabs, etc.
The application of the accent color allows exceptions (e.g. when it is necessary to select the primary color or to use another appropriate color combination due to the specifics or the clearness of the element). Examples of two exceptions:
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Basic color | #26007D | #757575 | #8DB917 | #26007D | #8DB917 |
Color emphasis | #F9662B | #8DB917 | #F9662B | #8DB917 | #26007D |
#26007D | |
#8DB917 | |
#F9662B | |
#464646 | |
#666666 | |
#757575 | |
#D1D1D1 | |
#DDDDDD | |
#F2F3F4 | |
#FFFFFF |
#26007D | |
#8DB917 | |
#F9662B | |
#757575 | |
#F2F3F4 | |
#FFFFFF |
#26007D | |
#8DB917 | |
#F9662B | |
#757575 | |
#D1D1D1 |
#E2535C |
The proportion and volume of hue varies from application to application. The primary considerations should be transparency, lightness, and color saturation.